This historical building sat dormant for many years and 88mph was commissioned to rebrand the venue. By developing new artwork, logos, social media assets, and website, this beautiful state of the art event arena has been brought back to life as a place of celebration once again. Located in downtown Minneapolis, it is one of the most iconic structures in Minnesota having been the backdrop to countless Lakers games (before their move to LA), boxing matches, and music videos for Prince & Aerosmith.